Commercial support must remain visible and limited.
The labelling, review, independence, data, link, and conclusion rules that apply to sponsored work on Marketing Dubai.
Tell the difference between support, advertising, supplied information, and independent editorial judgement.
Labelling
Sponsored work is labelled before the reader engages with it and again where context is necessary. The sponsor, format, support provided, and editorial control are stated plainly.
Research independence
Sponsors cannot select respondents, exclude valid results, change methodology after seeing findings, suppress limitations, or approve conclusions. Support does not guarantee a favourable mention.
Factual review
A sponsor may identify factual errors about its own organisation or supplied material. The editorial desk decides whether a change is supported and relevant.
Links and data
Sponsor links use natural labels and do not imply editorial endorsement. Supplied data is named, assessed, and kept separate from independent datasets. Personal or confidential data is not exchanged for exposure.